NEW YORK – RVshare, which connects owners and renters of mobile homes, has named BerlinRosen as its new record agency after a banner year.
BerlinRosen won the account in a competitive field. RVshare previously worked with Sunshine Sachs.
BerlinRosen’s job is to strengthen the brand through campaigns that attract more RV owners to the platform and thus improve the tenant’s experience. The agency won the deal for RVshare shortly after a strong 2020, whose business was bolstered by people choosing safe vacation options during the Covid pandemic.
“After more than tripling our business at the end of the summer, we wanted to find a communications partner who would help us to continue to position RVshare as a leader in the travel industry while attracting new customers for both sides of the market.” said communications and PR director Maddi Bourgerie. “After a competitive search, we are looking forward to working with the BerlinRosen team, which is positioned as a leader in both travel and lifestyle as well as technology. We were won over by their extensive experience, creativity and passion for our brand.” excited as we start a new year and next chapter at RVshare. “
RVshare was the first platform in the country to offer peer-to-peer RV rentals when it was launched in 2012 to help owners monetize the vehicles that idle 90% of the year on average. Today, more than 100,000 RVs are available for rent on the site, from trailers to luxury RVs.
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